UniSky Management

Brand Position & Identity Development

Logo Rationale

Our logotype allows for a branded house architecture which means the respective division can be easily marked at double the golden ratio and top-aligned to the centre of the ‘y’ and to the left of the ‘U’ of UniSky.

Our mark says it all. We launch our clients into new territories. The cloud represents the digital aspect of our business while the rocket represents business growth.

 

 

 

 Logo Clearspace

To standardise the use of our mark, three sizes are provided for most uses: 50 pixels for web banners and e-mail banners, 220mm for large-print materials and 72 pixels for web pages. These should be considered minimum sizes for print and online use.

Type : Gilroy

Gilroy is a modern sans serif with a geometric touch. An older brother of the original Qanelas font family. It comes in 20 weights, 10 uprights and its matching italics. The Light & ExtraBold weights are free of charge, so you can use them to your heart’s content.

Designed with powerful OpenType features in mind. Each weight includes extended language support (+ Cyrillic), fractions, tabular figures, arrows, ligatures and more. Perfectly suited for graphic design and any display use. It could easily work for web, signage, corporate as well as for editorial design.

Type : Monserrat

The old posters and signs in the traditional Montserrat neighborhood of Buenos Aires inspired Julieta Ulanovsky to design this typeface and rescue the beauty of urban typography that emerged in the first half of the twentieth century.

As urban development changes that place, it will never return to its original form and loses forever the designs that are so special and unique. The letters that inspired this project have work, dedication, care, color, contrast, light and life, day and night! These are the types that make the city look so beautiful. The Montserrat Project began with the idea to rescue what is in Montserrat and set it free under a libre license, the SIL Open Font License.

Colour Scheme

It takes calmness of mind and experience to launch a well-crafted marketplace strategy. Blue represents trust and competence. Yves Klein, the populariser of this shade of blue believed in its power to bestow freedom and a sense of cosmic journey.

Brands build better business.

Intrigued?